Market [entry]
communications
and GR
We support businesses when they enter a new foreign market or introduce a new product. Our local knowledge base and adherence to proven standards — along with the flexibility to adapt — are effective.
Our first major case dates back to 2005, with the launch of the Nokian Tyres factory, which quickly became the largest on the continent.
The initial program included groundbreaking and grand opening events, along with GR, press, PR, and marketing support.
2005: President of Finland Tarja Halonen at Nokian Tyres factory launch event
The launch and further development of the enterprise helped Nokian Tyres significantly increase its global and EU market share.
Nokian Tyres factory tour
This case showed that even in a conservative market, fundamental principles work smoothly when communication is clear and the target audience is well defined.
Nokian Tyres product launch press event
GR management and maintaining a positive economic and social profile allowed the company to secure long-term tax benefits, resulting in significant additional profits.
Nokian Tyres dealer conference event
For over 15 years, our team has partnered with Nokian Tyres’ marketing and HR departments, as well as its senior management team, supporting the company on dozens of GR, press, PR, and marketing projects.
2017: Nokian Tyres factory 100 mln tyre ceremony
Visual marketing
Every brand owner reaches a point where they want their brand to become more visible — or even tangible. Whether it’s for a short event or a permanent installation, we redefine the brand’s soul and identity, align it with the spirit of the location, and make the entire space speak the brand’s language.
Carlsberg Group became our client in 2011. As a branding partner, we delivered a wide range of branding projects: we created visual stories, adapted global materials and guidelines to local venues, developed and produced special objects, and executed large-scale branding.
Projects delivered for Carlsberg Group range from producing small stationery items to airport branding and the construction of single-brand bars. Event branding has also been a key part of our work, including private top-management visits and national music festivals.
